Peter Oravetz

The COPD Foundation

 

THE COPD FOUNDATION

 

The COPD Foundation had a partnership with NASCAR in which the Foundation had access to NASCAR's lists. We developed a multi-tiered email campaign to raise awareness, reach caregivers and invite COPD patients to be part of the "Patient-Powered Research Network" to get news about the latest treatments. 

The Awareness Campaign invited people to sign up and
"Be Part of the Winds of Change."

The Caregivers Campaign invited those who know someone afflicted with COPD to sign up and get the latest news because
"The more who know, the more who'll live."

The Patient-Powered Research Network Campaign invited COPD patients to hear about the latest treatments and
"Become a Friend in the Know."

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Awareness Campaign:
"Be Part of the Winds of Change."

 

____________________________________________________________________
Caregivers Campaign:
"The more who know, the more who'll live."

____________________________________________________________________
Patient-Powered Research Network Campaign:
"Be a Friend in the Know."